Connectivity analytics is an emerging discipline that helps to explore the interrelated connections and effects between people, products, processes, machines, and systems within a network by mapping these connections and continuously monitoring the interactions between them. For example, the influence of opinion leaders has been used to answer difficult and persistent business questions about temporal relationships between nodes in the assessment of external event or actors on financial risk and network performance evaluation.
TechTarget defines machine learning as: “... it is a type of artificial intelligence (AI) that provides computers with the ability to learn without being explicitly programmed.
Comparative analysis means the comparison of two or more processes, document, dataset, or other objects. Pattern analysis, filtering, and decision tree analytics are types of comparative analysis.
It can be defined in the form of enterprise marketing technology that provides contextually relevant experiences, value and benefit at an appropriate moment in the customer's lifecycle through preferred customer touchpoints.
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