Data Warehouse Modernization
In a rapidly modernizing and digitalizing world, we set out to renew the existing data warehouses with up-to-date technologies and methodologies in order to better understand Yapı Kredi customers and better meet their needs.
"In this journey, we chose Informatica, which we have been working with for many years, for data integration. We know that the way to democratize data usage in next generation data warehouses is through very good metadata management. I see one of the biggest benefits of Informatica in this project as end-to-end metadata integration.“
Şeniz Gayde - Yapı kredi - Director, Data Applications Development
Project Process
We started a comprehensive project to use Informatica products, which is the industry leader not only in data integration but also in data profiling, data masking, test data creation and metadata. Thanks to Informatica data profiled, analysts and software developers within Yapı Kredi can examine the data on site, recognize exceptional situations in advance and get the chance to guide their designs at the beginning of the road. In this way, Yapı Kredi has been able to increase its end-to-end quality without sacrificing speed. With the project, an infrastructure was established where the most advanced analytical methods can be used in marketing analytics, credit analytics and fraud analytics along with the modernized data warehouse.